Invent a Scent and Win A$10,000

Terms and Conditions

1. Promoter The promoter is Wild Cosmetics Ltd, registered in England and Wales (company number 11740984) with registered address at 1–3 Brixton Road, London, SW9 6DE.

2. Eligibility

• The competition is open worldwide to individuals aged 18 or over.
• Employees of Wild Cosmetics Ltd, its affiliates, agencies, and their immediate families are not eligible to enter.
• Void where prohibited by law.

3. Competition Period

Opens: 30 April 2026 at 08:00 (UK time) Closes: 17 May 2026 at 23:59 (UK time)

Wild reserves the right to amend these dates at any time.

4. How to Enter To enter, participants must:
1. Share the official competition post to their Instagram Story
2. Add their scent idea using text, drawings, or images
3. Send a screenshot of their Story via Instagram Direct Message to the Wild account

• No purchase necessary.
• Maximum 3 entries per person.
• Entries must be submitted within the competition period.
• Wild is not responsible for entries not received due to technical issues, private account settings, or message delivery failures.

5. Entry Requirements * Entries must be original and created by the entrant. * Entries must not contain offensive, illegal, harmful, or inappropriate content. * Wild reserves the right to remove or disqualify any entry that breaches these rules.

6. Judging & Shortlisting

A shortlist of 5 entries will be selected by Wild based on: Creativity Originality Feasibility
Wild’s decision is final.

7. Public Voting

• Shortlisted entries will be put to a public vote via Instagram.
• Voting will be limited to one vote per person where reasonably possible.
• Wild reserves the right to: Disqualify fraudulent or automated votes Remove manipulated entries Override voting results where unfair practices are suspected

8. Prize

The winner will receive: * £5,000 cash prize * Opportunity to co-create the scent with Wild (including a call and optional visit to the Wild office) * A** year’s supply** of the winning scent (12 refills)

Prize conditions: * Non-transferable * No cash alternative (except for the stated cash prize) * Wild reserves the right to substitute the prize with an equivalent of equal or greater value if necessary

The winner is responsible for any applicable taxes in their country of residence.

9. Product Development

• The final scent may differ from the original idea due to formulation, safety, or ingredient constraints.
• Wild will aim to create the closest possible interpretation.

10. Duplicate Entries

• If multiple entrants submit similar ideas, Wild may: Select the earliest valid entry, or Choose the most creative interpretation

“Similar” includes ideas that are substantially alike in concept, scent profile, or key characteristics.

11. Winner Selection & Contact

• The winner will be contacted via Instagram Direct Message.
• If the winner does not respond within 7 days, Wild reserves the right to select an alternative winner.

12. Content Rights By entering, participants grant Wild a worldwide, royalty-free, perpetual licence to:

• Use, reproduce, and share their entry
• Use the idea for marketing, product development, and commercial purposes This includes the right to develop and sell products inspired by submitted ideas without additional compensation beyond the stated prize.

13. Liability Wild is not responsible for:

• Technical failures
• Lost or delayed entries
• Platform outages

Wild reserves the right to cancel, suspend, or amend the competition where necessary.

14. Platform Disclaimer This promotion is in no way sponsored, endorsed, or administered by, or associated with Instagram.

15. Governing Law These terms are governed by the laws of England and Wales.

Privacy Notice

• Wild will process Instagram handles and submitted content solely for the purpose of administering the competition.
• Data will not be used for marketing unless separately consented to.
• For more information, see our full Privacy Policy.