Make your cases your own
Tinted
Buildable colour. Choose from Deep Red or Blush Pink.
Skincare-grade ingredients
With jojoba oil & hyaluronic acid for moisture and hydration.
Plant powered
97% natural. Leaping Bunny and Vegan Society approved.
Low waste
Refillable cases. Plastic-free refills.
Two shades, endless moods.
Blush Pink is your soft-launch glow: a rosy everyday tint that's easy to wear and even easier to reapply. Deep Red is the main character: rich, bold and worth the swipe.
Both build as you go, so one swipe gives you a hint of colour, two adds depth, and three takes you all the way. Wear it sheer for the school run or stack it up for a night out, all with the skincare-grade care of a lip balm.
Available in a delicious Coconut & Vanilla scent.
Nourishes & Hydrates
The structure is very similar to your skin’s natural oil. Because of this, it absorbs easily and helps balance moisture instead of just sitting on the surface.
Supports Hydration
A powerful humectant that acts like a sponge, drawing moisture into your lips to keep them hydrated, soft, and plump.
100% Natural
Packed with natural fatty acids which deeply nourish and condition your lips to maintain soft and supple skin.
Naturally Hydrating
Deeply hydrating, helping to lock in moisture and prevent dryness. Contains fatty acids and vitamins that restore the skin's protective barrier.
Nourishes & Softens
Silky emollient that improves glide and skin feel.
100% Natural
Deeply hydrating oil that softens the lips and protects against dryness.
Nourishes & Hydrates
The structure is very similar to your skin’s natural oil. Because of this, it absorbs easily and helps balance moisture instead of just sitting on the surface.
Supports Hydration
A powerful humectant that acts like a sponge, drawing moisture into your lips to keep them hydrated, soft, and plump.
100% Natural
Packed with natural fatty acids which deeply nourish and condition your lips to maintain soft and supple skin.
Naturally Hydrating
Deeply hydrating, helping to lock in moisture and prevent dryness. Contains fatty acids and vitamins that restore the skin's protective barrier.
Nourishes & Softens
Silky emollient that improves glide and skin feel.
100% Natural
Deeply hydrating oil that softens the lips and protects against dryness.
Tint is only half the story.
Every shade is packed with jojoba oil and hyaluronic acid for moisture and hydration, plus mango seed oil, shea butter and cocoa butter to keep lips soft and smooth.
It's clinically proven to moisturise and hydrate, and the formula is non-drying, so your lips feel as good as they look, swipe after swipe.
Going in for the refill?
Easily switch out our refillable lip balm cases for a fresh new scent. To refill our lip balm cases simply twist and insert. And go 💄
Yes. Our Lip Balm does not contain beeswax and is packed full of gentle ingredients from plants. As with all Wild products, it's vegan and cruelty-free, complete with Vegan Society approval!
You can find a full list of our ingredients here.
Simply, take the lid off the case; carefully remove the lid from the lip balm refill. Then place the lip balm refill inside the case. Twist the case down and you are ready to go! If you need more information, please follow this instruction video here.
Each refill contains 4.5g of Lip Balm and typically lasts around a month, depending on how often you apply it. Swipe whenever your lips need a little extra moisture.
You can find a full list of our ingredients with all the info on this here.
Yes. You can engrave it up to 8 characters.
No, lip balm doesn't count as a liquid, making it perfect for travel so you can sail through security.
